{"id":10299,"date":"2026-02-16T15:15:37","date_gmt":"2026-02-16T13:15:37","guid":{"rendered":"https:\/\/novatalks.ai\/?p=10299"},"modified":"2026-02-16T15:15:39","modified_gmt":"2026-02-16T13:15:39","slug":"kpi-metrics-for-business","status":"publish","type":"post","link":"https:\/\/novatalks.ai\/az\/blog\/kpi-metrics-for-business\/","title":{"rendered":"Praktikada KPI-l\u0259r: H\u0259qiq\u0259t\u0259n \u0130\u015fl\u0259y\u0259n Metrikl\u0259ri Nec\u0259 Yaratmal\u0131"},"content":{"rendered":"\n<p>Komandan\u0131n h\u0259r g\u00fcn i\u015fl\u0259diyi, amma n\u0259tic\u0259l\u0259rin g\u00f6r\u00fcnm\u0259diyi hissi tan\u0131\u015fd\u0131r?<\/p>\n\n\n\n<p>Komandan\u0131z h\u0259r g\u00fcn i\u015f\u0259 g\u0259lir, s\u0259yl\u0259 \u00e7al\u0131\u015f\u0131r \u2014 amma n\u0259d\u0259ns\u0259 n\u0259tic\u0259l\u0259r ortada yoxdur?<br>Kimis\u0259 g\u00fcnahland\u0131rmazdan \u0259vv\u0259l bir sual verm\u0259y\u0259 d\u0259y\u0259r: b\u0259lk\u0259 \u0259slind\u0259 n\u0259 ba\u015f verdiyini tam bilmirsiniz? Ya da b\u0259lk\u0259 h\u0259ddind\u0259n art\u0131q intuisiyaya g\u00fcv\u0259nirsiniz v\u0259 intuisiya da s\u0259hv ed\u0259 bil\u0259r.<\/p>\n\n\n\n<p>KPI-l\u0259r \u00f6z\u00fcn\u00fcz\u0259 verdiyiniz d\u00fcr\u00fcst cavabd\u0131r:<br>\u201cBiz d\u00fczg\u00fcn istiqam\u0259td\u0259 ir\u0259lil\u0259yirik, yoxsa yox?\u201d<\/p>\n\n\n\n<p>Q\u0259rarlar yaln\u0131z hissl\u0259r\u0259 \u0259saslananda, biznes lotereyaya \u00e7evrilir.<\/p>\n\n\n\n<p>Bu m\u0259qal\u0259d\u0259 idar\u0259etm\u0259y\u0259 h\u0259qiq\u0259t\u0259n k\u00f6m\u0259k ed\u0259n performans \u00f6l\u00e7m\u0259 sistemini nec\u0259 qurma\u011f\u0131 izah ed\u0259c\u0259yik.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u018fvv\u0259lc\u0259 Anlay\u0131\u015flar\u0131 D\u0259qiql\u0259\u015fdir\u0259k<\/strong><\/h2>\n\n\n\n<p>Bir \u00e7ox insan bu \u00fc\u00e7 anlay\u0131\u015f\u0131 qar\u0131\u015fd\u0131r\u0131r:<\/p>\n\n\n\n<p><strong>M\u0259qs\u0259d (Goal):<\/strong> Nail olmaq ist\u0259diyiniz n\u0259tic\u0259.<br>M\u0259s\u0259l\u0259n: \u201cM\u00fc\u015ft\u0259ril\u0259r d\u0259st\u0259k komandam\u0131zdan daha s\u00fcr\u0259tli cavab als\u0131n.\u201d<\/p>\n\n\n\n<p><strong>Metrika (Metric):<\/strong> \u0130st\u0259nil\u0259n \u00f6l\u00e7\u00fc vahidi.<br>Biletl\u0259rin say\u0131, orta cavab m\u00fcdd\u0259ti, \u015f\u00f6b\u0259d\u0259 \u00e7al\u0131\u015fan \u0259m\u0259kda\u015flar\u0131n say\u0131 v\u0259 s.<\/p>\n\n\n\n<p><strong>KPI:<\/strong> Konkret h\u0259d\u0259fi olan metrika.<br>Bu, ist\u0259diyiniz n\u0259tic\u0259y\u0259 \u00e7at\u0131b-\u00e7atmad\u0131\u011f\u0131n\u0131z\u0131 g\u00f6st\u0259rir.<br>M\u0259s\u0259l\u0259n:<br>\u201cBiz m\u00fc\u015ft\u0259ril\u0259r\u0259 maksimum 2 saat \u0259rzind\u0259 cavab veririk.\u201d<br>\u201cProbleml\u0259rin 95%-ni ilk m\u00fcraci\u0259td\u0259 h\u0259ll edirik.\u201d<\/p>\n\n\n\n<p>\u018fsas f\u0259rq budur: KPI-nin konkret h\u0259ddi v\u0259 ayd\u0131n meyarlar\u0131 var.<br>O, \u201c\u0130\u015fl\u0259r nec\u0259 gedir?\u201d kimi \u00fcmumi suallara yox, konkret suala cavab verir:<br>\u201cQar\u015f\u0131ya qoydu\u011fumuz h\u0259d\u0259f\u0259 \u00e7atd\u0131qm\u0131?\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>H\u0259qiq\u0259t\u0259n \u0130\u015fl\u0259y\u0259n KPI-l\u0259r Hans\u0131lard\u0131r?<\/strong><\/h2>\n\n\n\n<p>Yax\u015f\u0131 KPI siz\u0259 problemin harada oldu\u011funu v\u0259 onu nec\u0259 tez h\u0259ll etm\u0259yi g\u00f6st\u0259rir.<\/p>\n\n\n\n<p>\u0130\u015fl\u0259k KPI a\u015fa\u011f\u0131dak\u0131 x\u00fcsusiyy\u0259tl\u0259r\u0259 malik olmal\u0131d\u0131r:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Siz Ona T\u0259sir Ed\u0259 Bilm\u0259lisiniz<\/strong><\/h3>\n\n\n\n<p>\u018fg\u0259r metrika n\u0259zar\u0259tinizd\u0259n k\u0259nar amill\u0259rd\u0259n (iqtisadi v\u0259ziyy\u0259t, hava \u015f\u0259raiti, r\u0259hb\u0259rliyin q\u0259rarlar\u0131 v\u0259 s.) as\u0131l\u0131d\u0131rsa, bu sizin KPI deyil.<br>Siz bu g\u00f6st\u0259ricini \u00f6z h\u0259r\u0259k\u0259tl\u0259rinizl\u0259 d\u0259yi\u015f\u0259 bilm\u0259lisiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ham\u0131 Onu Eyni C\u00fcr Anlamal\u0131d\u0131r<\/strong><\/h3>\n\n\n\n<p>\u018fg\u0259r bir menecer tap\u015f\u0131r\u0131\u011f\u0131 sistemd\u0259 ba\u011flanm\u0131\u015f hesab edirs\u0259, dig\u0259ri is\u0259 yaln\u0131z m\u00fc\u015ft\u0259ri n\u0259tic\u0259ni t\u0259sdiql\u0259y\u0259nd\u0259 tamamlanm\u0131\u015f say\u0131rsa \u2014 onlar f\u0259rqli \u015feyl\u0259ri \u00f6l\u00e7\u00fcr.<br>Bel\u0259 olduqda r\u0259q\u0259ml\u0259r m\u0259nas\u0131n\u0131 itirir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ba\u015flan\u011f\u0131c N\u00f6qt\u0259 Var<\/strong><\/h3>\n\n\n\n<p>Haradan ba\u015flad\u0131\u011f\u0131n\u0131z\u0131 v\u0259 zamanla nec\u0259 d\u0259yi\u015fdiyini bilm\u0259lisiniz.<br>Ba\u015flan\u011f\u0131c g\u00f6st\u0259rici v\u0259 dinamika olmadan real ir\u0259lil\u0259yi\u015fi qiym\u0259tl\u0259ndirm\u0259k m\u00fcmk\u00fcn deyil.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>M\u0259lumat M\u0259nb\u0259l\u0259ri Ayd\u0131nd\u0131r<\/strong><\/h3>\n\n\n\n<p>H\u0259r r\u0259q\u0259min haradan g\u0259ldiyini v\u0259 n\u0259 q\u0259d\u0259r etibarl\u0131 oldu\u011funu d\u0259qiq bilm\u0259lisiniz.<br>\u201cHardasa Excel fayl\u0131nda\u201d yox, konkret m\u0259nb\u0259 v\u0259 ayd\u0131n qaydalar olmal\u0131d\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>F\u0259aliyy\u0259t\u0259 S\u0259b\u0259b Olur<\/strong><\/h3>\n\n\n\n<p>KPI a\u015fa\u011f\u0131 d\u00fc\u015f\u0259nd\u0259 n\u0259 etm\u0259li oldu\u011funuzu bilm\u0259lisiniz.<br>Yax\u015f\u0131la\u015fanda is\u0259 bunun s\u0259b\u0259bini anlamal\u0131s\u0131n\u0131z.<br>F\u0259aliyy\u0259t do\u011furmayan KPI sad\u0259c\u0259 r\u0259q\u0259mdir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>D\u00f6rd N\u00f6v KPI (V\u0259 Niy\u0259 Ham\u0131s\u0131 Laz\u0131md\u0131r)<\/strong><\/h2>\n\n\n\n<p>T\u0259k bir metrika he\u00e7 vaxt tam m\u0259nz\u0259r\u0259ni g\u00f6st\u0259rmir.<br>Birlikd\u0259 real v\u0259ziyy\u0259ti \u0259ks etdir\u0259n KPI kombinasiyas\u0131na ehtiyac var.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. N\u0259tic\u0259 KPI-l\u0259ri \u2014 \u201cN\u0259 \u0259ld\u0259 etdik?\u201d<\/strong><\/h3>\n\n\n\n<p>Bunlar son n\u0259tic\u0259ni g\u00f6st\u0259r\u0259n r\u0259q\u0259ml\u0259rdir.<\/p>\n\n\n\n<p>Kontakt m\u0259rk\u0259zi n\u00fcmun\u0259l\u0259ri:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Bu h\u0259ft\u0259 847 m\u00fcraci\u0259t emal olunub<\/li>\n\n\n\n<li>Plan 102% yerin\u0259 yetirilib<\/li>\n\n\n\n<li>M\u00fc\u015ft\u0259ri m\u0259mnuniyy\u0259ti 90%<\/li>\n<\/ul>\n\n\n\n<p>\u018fsas problem:<br>N\u0259tic\u0259ni g\u00f6r\u00fcrs\u00fcn\u00fcz, amma s\u0259b\u0259bini bilmirsiniz.<\/p>\n\n\n\n<p>Plan yerin\u0259 yetirildi \u2014 \u0259la. Amma niy\u0259?<br>Komanda daha yax\u015f\u0131 i\u015fl\u0259diyin\u0259 g\u00f6r\u0259?<br>Yoxsa sad\u0259c\u0259 z\u0259ngl\u0259rin say\u0131 az oldu\u011funa g\u00f6r\u0259?<br>Bu r\u0259q\u0259ml\u0259r t\u0259kba\u015f\u0131na cavab vermir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Proses KPI-l\u0259ri \u2014 \u201cBunu nec\u0259 edirik?\u201d<\/strong><\/h3>\n\n\n\n<p>Bunlar n\u0259tic\u0259l\u0259rin arxas\u0131nda duran prosesl\u0259ri g\u00f6st\u0259rir.<\/p>\n\n\n\n<p>Kontakt m\u0259rk\u0259zi n\u00fcmun\u0259l\u0259ri:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Orta emal m\u00fcdd\u0259ti: 4 d\u0259qiq\u0259<\/li>\n\n\n\n<li>Operatorlar vaxt\u0131n 85%-ni z\u0259ngl\u0259rd\u0259 ke\u00e7irir<\/li>\n\n\n\n<li>M\u00fc\u015ft\u0259ril\u0259rin 12%-i n\u00f6vb\u0259d\u0259 2 d\u0259qiq\u0259d\u0259n \u00e7ox g\u00f6zl\u0259yir<\/li>\n<\/ul>\n\n\n\n<p>Bunun faydas\u0131 n\u0259dir?<\/p>\n\n\n\n<p>\u0130ndi s\u0259b\u0259bl\u0259ri anlay\u0131rs\u0131n\u0131z.<\/p>\n\n\n\n<p>Plan yerin\u0259 yetirilm\u0259yibs\u0259, proses\u0259 bax\u0131n:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u0259lk\u0259 operator say\u0131 az idi<\/li>\n\n\n\n<li>B\u0259lk\u0259 h\u0259r z\u0259ng \u00e7ox vaxt apar\u0131rd\u0131<\/li>\n\n\n\n<li>B\u0259lk\u0259 n\u00f6vb\u0259 \u00e7ox uzun idi v\u0259 m\u00fc\u015ft\u0259ril\u0259r z\u0259ngi dayand\u0131r\u0131rd\u0131<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Keyfiyy\u0259t KPI-l\u0259ri \u2014 \u201cN\u0259 q\u0259d\u0259r yax\u015f\u0131 etdik?\u201d<\/strong><\/h3>\n\n\n\n<p>Bu, sizi \u201ctez, amma pis\u201d ssenarisind\u0259n qoruyur.<br>\u00c7ox m\u00fcraci\u0259t emal etm\u0259k olar \u2014 amma m\u00fc\u015ft\u0259ril\u0259r naraz\u0131d\u0131rsa, bu bo\u015f q\u0259l\u0259b\u0259dir.<\/p>\n\n\n\n<p>Kontakt m\u0259rk\u0259zi n\u00fcmun\u0259l\u0259ri:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Probleml\u0259rin 92%-i ilk m\u00fcraci\u0259td\u0259 h\u0259ll olunub<\/li>\n\n\n\n<li>Yaln\u0131z 3% m\u00fc\u015ft\u0259ri eyni probleml\u0259 yenid\u0259n z\u0259ng edir<\/li>\n\n\n\n<li>Orta xidm\u0259t reytinqi: 5 \u00fcz\u0259rind\u0259n 4,6<\/li>\n<\/ul>\n\n\n\n<p>Bu n\u0259 verir?<\/p>\n\n\n\n<p>\u0130\u015fin real d\u0259y\u0259rini g\u00f6r\u00fcrs\u00fcn\u00fcz.<\/p>\n\n\n\n<p>T\u0259s\u0259vv\u00fcr edin:<br>Bir g\u00fcnd\u0259 1000 m\u00fcraci\u0259t emal etdiniz (plan yerin\u0259 yetirildi!), amma m\u00fc\u015ft\u0259ril\u0259rin yar\u0131s\u0131 problemi h\u0259ll olunmad\u0131\u011f\u0131 \u00fc\u00e7\u00fcn yenid\u0259n z\u0259ng etm\u0259li oldu.<br>Formal olaraq \u2014 u\u011fur.<br>Reall\u0131qda \u2014 f\u0259lak\u0259t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. \u0130nki\u015faf v\u0259 Art\u0131m KPI-l\u0259ri \u2014 \u201cYax\u015f\u0131la\u015f\u0131r\u0131qm\u0131?\u201d<\/strong><\/h3>\n\n\n\n<p>Bunlar zamanla ir\u0259lil\u0259yi\u015fi g\u00f6st\u0259rir.<\/p>\n\n\n\n<p>Kontakt m\u0259rk\u0259zi n\u00fcmun\u0259l\u0259ri:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Yeni \u0259m\u0259kda\u015flar 4 h\u0259ft\u0259 \u0259v\u0259zin\u0259 2 h\u0259ft\u0259y\u0259 tam m\u0259hsuldarl\u0131\u011fa \u00e7at\u0131r<\/li>\n\n\n\n<li>Orta emal m\u00fcdd\u0259ti r\u00fcb \u0259rzind\u0259 5 d\u0259qiq\u0259d\u0259n 4 d\u0259qiq\u0259y\u0259 enib<\/li>\n\n\n\n<li>\u018fn s\u00fcr\u0259tli v\u0259 \u0259n yava\u015f operator aras\u0131ndak\u0131 f\u0259rq azal\u0131b<\/li>\n<\/ul>\n\n\n\n<p>Bu n\u0259 verir?<\/p>\n\n\n\n<p>Uzunm\u00fcdd\u0259tli m\u0259nz\u0259r\u0259ni g\u00f6r\u00fcrs\u00fcn\u00fcz.<\/p>\n\n\n\n<p>Bu g\u00fcn 10 operatorla 800 m\u00fcraci\u0259t emal edirsiniz.<br>Alt\u0131 ay sonra eyni 10 n\u0259f\u0259rl\u0259 1000 m\u00fcraci\u0259t emal edirsiniz v\u0259 keyfiyy\u0259t d\u00fc\u015fm\u0259yib.<br>Bu, real inki\u015fafd\u0131r.<\/p>\n\n\n\n<p>Bu d\u00f6rd n\u00f6v KPI birlikd\u0259 i\u015fl\u0259yir.<br>Onlar olmadan ya s\u0259b\u0259bl\u0259ri anlam\u0131rs\u0131n\u0131z, ya keyfiyy\u0259ti qurban verirsiniz, ya da yerinizd\u0259 say\u0131rs\u0131n\u0131z.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Niy\u0259 D\u00f6rd N\u00f6v KPI Laz\u0131md\u0131r<\/strong><\/h2>\n\n\n\n<p>\u018fg\u0259r yaln\u0131z n\u0259tic\u0259l\u0259r\u0259 bax\u0131rs\u0131n\u0131zsa, onlar\u0131n nec\u0259 \u0259ld\u0259 olundu\u011funu ba\u015fa d\u00fc\u015fm\u0259y\u0259c\u0259ksiniz. \u018fg\u0259r yaln\u0131z proses\u0259 bax\u0131rs\u0131n\u0131zsa, son biznes t\u0259sirini g\u00f6rm\u0259y\u0259c\u0259ksiniz. \u018fg\u0259r keyfiyy\u0259ti unutmusunuzsa, r\u0259smi olaraq plan\u0131 yerin\u0259 yetir\u0259 bil\u0259rsiniz \u2014 amma n\u00fcfuzunuza z\u0259r\u0259r ver\u0259 bil\u0259rsiniz. \u018fg\u0259r inki\u015faf\u0131 n\u0259z\u0259r\u0259 almazs\u0131n\u0131zsa, bir il sonra eyni \u015f\u0259kild\u0259 i\u015fl\u0259y\u0259c\u0259ksiniz v\u0259 real ir\u0259lil\u0259yi\u015f olmayacaq. Bu g\u00f6st\u0259ricil\u0259rin balans\u0131 siz\u0259 h\u0259qiq\u0259t\u0259n n\u0259 ba\u015f verdiyini g\u00f6st\u0259rir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>KPI Sistemi Nec\u0259 Qurulur: 5 Add\u0131m<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Add\u0131m 1. N\u0259 \u0130st\u0259diyinizi Ayd\u0131n T\u0259yin Edin<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pis n\u00fcmun\u0259: \u201cPerformans\u0131 yax\u015f\u0131la\u015fd\u0131rmaq ist\u0259yirik.\u201d<\/li>\n\n\n\n<li>Yax\u015f\u0131 n\u00fcmun\u0259: \u201cSifari\u015fin yerin\u0259 yetirilm\u0259 m\u00fcdd\u0259tini 3 ay \u0259rzind\u0259 10 g\u00fcnd\u0259n 8 g\u00fcn\u0259 endirm\u0259k ist\u0259yirik.\u201d<\/li>\n<\/ul>\n\n\n\n<p>M\u0259qs\u0259diniz konkret n\u0259tic\u0259 v\u0259 son tarix daxil etm\u0259lidir.<br>\u018fks halda, u\u011fur \u0259ld\u0259 edib-etm\u0259diyinizi he\u00e7 vaxt bilm\u0259y\u0259c\u0259ksiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Add\u0131m 2. D\u0259qiq N\u0259yi \u00d6l\u00e7\u0259c\u0259yinizi M\u00fc\u0259yy\u0259n Edin<\/strong><\/h3>\n\n\n\n<p>Burada \u0259n \u00e7ox \u00e7a\u015fq\u0131nl\u0131q yaran\u0131r \u2014 baxmayaraq ki, sad\u0259 g\u00f6r\u00fcn\u00fcr.<\/p>\n\n\n\n<p>M\u0259s\u0259l\u0259n, \u201ctap\u015f\u0131r\u0131\u011f\u0131n tamamlanma m\u00fcdd\u0259ti\u201d. Bu n\u0259 dem\u0259kdir?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Yarad\u0131landan ba\u011flanana q\u0259d\u0259r?<\/li>\n\n\n\n<li>Kims\u0259 i\u015fl\u0259m\u0259y\u0259 ba\u015flayanda?<\/li>\n\n\n\n<li>Yaln\u0131z i\u015f saatlar\u0131n\u0131 say\u0131rs\u0131n\u0131z, yoxsa h\u0259ft\u0259 sonlar\u0131n\u0131 da daxil edirsiniz?<\/li>\n<\/ul>\n\n\n\n<p>\u018fg\u0259r h\u0259r k\u0259s bunu f\u0259rqli ba\u015fa d\u00fc\u015f\u00fcrs\u0259, metrika m\u0259nas\u0131z olur.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Add\u0131m 3. Eyni Anda On KPI Yaratmay\u0131n<\/strong><\/h3>\n\n\n\n<p>H\u0259r m\u0259qs\u0259d \u00fc\u00e7\u00fcn 1\u20132 KPI il\u0259 ba\u015flay\u0131n.<br>\u018fg\u0259r on KPI olsa, komanda ham\u0131s\u0131n\u0131 eyni anda yax\u015f\u0131la\u015fd\u0131rma\u011fa \u00e7al\u0131\u015facaq \u2014 v\u0259 n\u0259tic\u0259d\u0259 he\u00e7 n\u0259 yax\u015f\u0131la\u015fmayacaq.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Add\u0131m 4. H\u0259r KPI \u00fc\u00e7\u00fcn \u00dc\u00e7 S\u0259viyy\u0259 M\u00fc\u0259yy\u0259n Edin<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ba\u015flan\u011f\u0131c (Baseline):<\/strong> \u201cHaz\u0131rda haraday\u0131q?\u201d<br>Cari v\u0259ziyy\u0259tinizi \u00f6l\u00e7\u00fcn. Niy\u0259: Bunu bilm\u0259d\u0259n ir\u0259lil\u0259yi\u015fi qiym\u0259tl\u0259ndirm\u0259k m\u00fcmk\u00fcn deyil.<\/li>\n\n\n\n<li><strong>Standart (Standard):<\/strong> \u201cN\u0259 q\u0259bul olunur?\u201d<br>Performans\u0131n sabit oldu\u011fu diapazon. Niy\u0259: H\u0259ddini bilirsiniz \u2014 n\u0259 zaman m\u00fcdaxil\u0259 etm\u0259k v\u0259 n\u0259 zaman h\u0259r \u015feyin yax\u015f\u0131 oldu\u011funu anlamaq.<\/li>\n\n\n\n<li><strong>H\u0259d\u0259f (Target):<\/strong> \u201cHara \u00e7atmaq ist\u0259yirik?\u201d<br>G\u0259l\u0259c\u0259k aylara yax\u0131n m\u0259qs\u0259d. Niy\u0259: H\u0259d\u0259fsiz komanda yerind\u0259 say\u0131r.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Add\u0131m 5. Qaydalar\u0131 Raz\u0131la\u015fd\u0131r\u0131n<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>KPI-l\u0259ri kim qeyd edir?<\/li>\n\n\n\n<li>Harada saxlan\u0131l\u0131r?<\/li>\n\n\n\n<li>M\u0259lumat\u0131n d\u00fczg\u00fcnl\u00fcy\u00fcn\u00fc nec\u0259 yoxlay\u0131rs\u0131n\u0131z?<\/li>\n<\/ul>\n\n\n\n<p>\u018fg\u0259r h\u0259r \u015f\u00f6b\u0259 r\u0259q\u0259ml\u0259ri f\u0259rqli hesablasa, m\u00fcqayis\u0259 m\u00fcmk\u00fcn olmayacaq.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Formullar: KPI Nec\u0259 Hesablan\u0131r<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Plan\u0131n Yerin\u0259 Yetirilm\u0259si<\/strong><br>KPI = (\u018fsl \/ Plan) \u00d7 100<br>M\u0259s\u0259l\u0259n: plan 200, n\u0259tic\u0259 190 \u2192 95%<\/li>\n\n\n\n<li><strong>Ba\u015flan\u011f\u0131cdan D\u0259yi\u015fiklik<\/strong><br>KPI = ((\u018fsl \u2013 Ba\u015flan\u011f\u0131c) \/ Ba\u015flan\u011f\u0131c) \u00d7 100<br>M\u0259s\u0259l\u0259n: \u0259vv\u0259l 10 g\u00fcn, sonra 8 g\u00fcn \u2192 \u201320%<br>(siklus m\u00fcdd\u0259ti 20% azald\u0131)<\/li>\n\n\n\n<li><strong>Keyfiyy\u0259t Faizi<\/strong><br>KPI = (S\u0259hvsiz \/ \u00dcmumi) \u00d7 100<br>M\u0259s\u0259l\u0259n: 100-d\u0259n 92 d\u00fczg\u00fcn \u2192 92%<\/li>\n\n\n\n<li><strong>Kompozit KPI (\u00c7oxlu Metrikl\u0259r Olanda)<\/strong><br>KPI = (Metrika\u2081 \u00d7 \u00c7\u0259ki\u2081) + (Metrika\u2082 \u00d7 \u00c7\u0259ki\u2082) + \u2026<br>M\u0259s\u0259l\u0259n: N\u0259tic\u0259 50% + Keyfiyy\u0259t 30% + S\u00fcr\u0259t 20% = \u00fcmumi performans indeksi<\/li>\n<\/ol>\n\n\n\n<p><strong>\u018fsas m\u0259qam:<\/strong><br>\u00c7\u0259kil\u0259r 100%-\u0259 \u00e7atmal\u0131d\u0131r v\u0259 biznes \u00fc\u00e7\u00fcn h\u0259qiq\u0259t\u0259n \u0259n vacib olan\u0131 \u0259ks etdirm\u0259lidir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>N\u00fcmun\u0259: Sifari\u015fl\u0259rin Emal\u0131 \u015e\u00f6b\u0259si<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">V\u0259ziyy\u0259t<\/h3>\n\n\n\n<p>\u015eirk\u0259td\u0259 h\u0259r g\u00fcn m\u00fc\u015ft\u0259ri sifari\u015fl\u0259rini emal ed\u0259n bir \u015f\u00f6b\u0259 var \u2014 sor\u011funun q\u0259bulundan m\u0259hsulun g\u00f6nd\u0259rilm\u0259sin\u0259 q\u0259d\u0259r.<\/p>\n\n\n\n<p>\u015e\u00f6b\u0259 m\u00fcdiri \u00fc\u00e7 KPI-ni izl\u0259yir:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Sifari\u015fl\u0259rin Vaxt\u0131nda Yerin\u0259 Yetirilm\u0259si \u2014 94%<\/strong><\/h3>\n\n\n\n<p><strong>M\u0259nas\u0131:<\/strong><br>100 sifari\u015fd\u0259n 94-\u00fc v\u0259d olunan m\u00fcdd\u0259t \u0259rzind\u0259 m\u00fc\u015ft\u0259ril\u0259r\u0259 g\u00f6nd\u0259rilir.<\/p>\n\n\n\n<p><strong>Nec\u0259 \u015f\u0259rh olunur:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>90%-d\u0259n yuxar\u0131 \u2014 yax\u015f\u0131, m\u00fc\u015ft\u0259ril\u0259r sifari\u015fl\u0259rini vaxt\u0131nda al\u0131r<\/li>\n\n\n\n<li>85%-d\u0259n a\u015fa\u011f\u0131 \u2014 problem var, \u015fikay\u0259tl\u0259r ortaya \u00e7\u0131xacaq<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Sifari\u015fl\u0259rin Emal M\u00fcdd\u0259ti \u2014 7 G\u00fcn<\/strong><\/h3>\n\n\n\n<p><strong>M\u0259nas\u0131:<\/strong><br>M\u00fc\u015ft\u0259ri sor\u011fusundan m\u0259hsulun g\u00f6nd\u0259rilm\u0259sin\u0259 q\u0259d\u0259r orta m\u00fcdd\u0259t 7 g\u00fcnd\u00fcr.<\/p>\n\n\n\n<p><strong>Nec\u0259 \u015f\u0259rh olunur:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Alt\u0131 ay \u0259vv\u0259l bu m\u00fcdd\u0259t 10 g\u00fcn idi \u2014 art\u0131q daha s\u00fcr\u0259tlisiniz<\/li>\n\n\n\n<li>\u018fg\u0259r bird\u0259n 10 g\u00fcn\u0259 qay\u0131d\u0131rsa \u2014 haradasa t\u0131xac yaran\u0131b<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. T\u0259krar Emal \u00dc\u00e7\u00fcn Qaytar\u0131lan Sifari\u015fl\u0259r \u2014 6%<\/strong><\/h3>\n\n\n\n<p><strong>M\u0259nas\u0131:<\/strong><br>100 sifari\u015fd\u0259n 6-s\u0131 yenid\u0259n emal olunmal\u0131d\u0131r \u2014 d\u00fczg\u00fcn qabla\u015fd\u0131r\u0131lmay\u0131b, s\u0259hv \u00fcnvan daxil edilib v\u0259 ya n\u0259s\u0259 \u00e7atmay\u0131b.<\/p>\n\n\n\n<p><strong>Nec\u0259 \u015f\u0259rh olunur:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>5\u20137% \u2014 normal, b\u0259z\u0259n s\u0259hvl\u0259r olur<\/li>\n\n\n\n<li>15\u201320% \u2014 ya komanda t\u0259l\u0259sir v\u0259 diqq\u0259tsiz i\u015fl\u0259yir, ya da m\u00fc\u015ft\u0259rinin t\u0259l\u0259bl\u0259ri d\u00fczg\u00fcn ba\u015fa d\u00fc\u015f\u00fclm\u0259yib<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Niy\u0259 H\u0259r \u00dc\u00e7 KPI Laz\u0131md\u0131r?<\/strong><\/h3>\n\n\n\n<p>T\u0259k KPI h\u0259qiq\u0259ti g\u00f6st\u0259rmir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sifari\u015fl\u0259ri tez emal ed\u0259 bil\u0259rsiniz (5 g\u00fcn), amma yar\u0131s\u0131nda son tarixl\u0259ri qa\u00e7\u0131ra bil\u0259rsiniz<\/li>\n\n\n\n<li>H\u0259r \u015feyi vaxt\u0131nda \u00e7atd\u0131ra bil\u0259rsiniz, amma h\u0259r ikinci sifari\u015fd\u0259 s\u0259hv ola bil\u0259r<\/li>\n\n\n\n<li>H\u0259r \u015feyi m\u00fck\u0259mm\u0259l ed\u0259 bil\u0259rsiniz, amma h\u0259r sifari\u015f 20 g\u00fcn \u00e7\u0259k\u0259r<\/li>\n<\/ul>\n\n\n\n<p>Bu \u00fc\u00e7 KPI birlikd\u0259 \u015f\u00f6b\u0259nin h\u0259m s\u00fcr\u0259tli, h\u0259m etibarl\u0131, h\u0259m d\u0259 keyfiyy\u0259tli i\u015fl\u0259diyini g\u00f6st\u0259rir.<\/p>\n\n\n\n<p>\u018fg\u0259r kontakt m\u0259rk\u0259zi v\u0259 ya \u00e7at d\u0259st\u0259k komandas\u0131 idar\u0259 edirsinizs\u0259, s\u0259naye \u00fczr\u0259 x\u00fcsusi KPI-l\u0259rl\u0259 ba\u011fl\u0131 daha \u00e7ox m\u0259lumat\u0131 ayr\u0131lm\u0131\u015f m\u0259qal\u0259mizd\u0259 oxuya bil\u0259rsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Tez-Tez Edil\u0259n KPI S\u0259hvl\u0259ri<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Komandan\u0131n T\u0259sir G\u00f6st\u0259r\u0259 Bilm\u0259diyi KPI<\/strong><\/h3>\n\n\n\n<p><strong>N\u00fcmun\u0259:<\/strong> Sat\u0131\u015f \u00fc\u00e7\u00fcn \u201cg\u0259l\u0259n z\u0259ngl\u0259rin say\u0131\u201d KPI-si t\u0259yin etdiniz.<br>Amma z\u0259ngl\u0259rin say\u0131 marketinqd\u0259n as\u0131l\u0131d\u0131r, sat\u0131\u015f komandas\u0131 deyil.<\/p>\n\n\n\n<p><strong>N\u0259tic\u0259:<\/strong><br>Komanda g\u00f6r\u00fcr ki, onlar\u0131n s\u0259yi r\u0259q\u0259m\u0259 t\u0259sir etmir. Motivasiya d\u00fc\u015f\u00fcr.<\/p>\n\n\n\n<p><strong>D\u00fczg\u00fcn yana\u015fma:<\/strong><br>H\u0259qiq\u0259t\u0259n t\u0259sir g\u00f6st\u0259r\u0259 bil\u0259c\u0259kl\u0259ri \u015feyi \u00f6l\u00e7\u00fcn \u2014 m\u0259s\u0259l\u0259n, z\u0259ngd\u0259n sat\u0131\u015fa \u00e7evrilm\u0259 faizi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Yaln\u0131z H\u0259cmi \u00d6l\u00e7m\u0259k \u2014 v\u0259 Keyfiyy\u0259ti \u0130tirm\u0259k<\/strong><\/h3>\n\n\n\n<p><strong>N\u00fcmun\u0259:<\/strong> Operatorlara \u201cg\u00fcnd\u0259 100 biletl\u0259 i\u015fl\u0259m\u0259k\u201d tap\u015f\u0131r\u0131\u011f\u0131 verilib.<br>Onlar r\u0259q\u0259m\u0259 \u00e7at\u0131r, amma m\u0259s\u0259l\u0259l\u0259ri s\u00fcr\u0259tl\u0259 v\u0259 s\u0259thi h\u0259ll edirl\u0259r.<\/p>\n\n\n\n<p><strong>N\u0259tic\u0259:<\/strong><br>H\u0259cm \u00e7ox, n\u0259tic\u0259 pis. M\u00fc\u015ft\u0259ril\u0259r naraz\u0131d\u0131r, probleml\u0259r h\u0259ll olunmur.<\/p>\n\n\n\n<p><strong>D\u00fczg\u00fcn yana\u015fma:<\/strong><br>H\u0259m h\u0259cm, h\u0259m d\u0259 keyfiyy\u0259ti \u00f6l\u00e7\u00fcn (m\u0259s\u0259l\u0259n, ilk m\u00fcraci\u0259td\u0259 h\u0259ll).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Ba\u015flan\u011f\u0131c v\u0259 Standart\u0131n Olmamas\u0131<\/strong><\/h3>\n\n\n\n<p><strong>N\u00fcmun\u0259:<\/strong> Komandaya deyilir: \u201cBu ay 150 tap\u015f\u0131r\u0131q tamamlad\u0131q.\u201d<\/p>\n\n\n\n<p><strong>N\u0259tic\u0259:<\/strong><br>Bu yax\u015f\u0131d\u0131r yoxsa pis? \u018fvv\u0259lki ayla m\u00fcqayis\u0259d\u0259 daha yax\u015f\u0131d\u0131r yoxsa daha pis? He\u00e7 kim bilmir. R\u0259q\u0259m m\u0259nas\u0131zd\u0131r.<\/p>\n\n\n\n<p><strong>D\u00fczg\u00fcn yana\u015fma:<\/strong><br>Ba\u015flan\u011f\u0131c n\u00f6qt\u0259 (ke\u00e7\u0259n ay 120) v\u0259 standart (normal 130\u2013160) m\u00fc\u0259yy\u0259n edin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Hesablama Metodunun D\u0259yi\u015fdirilm\u0259si<\/strong><\/h3>\n\n\n\n<p><strong>N\u00fcmun\u0259:<\/strong> Ke\u00e7\u0259n ay b\u00fct\u00fcn sor\u011fular\u0131 sayd\u0131n\u0131z.<br>Bu ay \u2014 yaln\u0131z ba\u011flanm\u0131\u015flar\u0131.<br>G\u0259l\u0259n ay \u2014 yaln\u0131z vaxt\u0131nda tamamlanm\u0131\u015flar\u0131.<\/p>\n\n\n\n<p><strong>N\u0259tic\u0259:<\/strong><br>M\u00fcqayis\u0259 m\u00fcmk\u00fcn olmur. \u0130r\u0259lil\u0259yi\u015f ayd\u0131n deyil.<\/p>\n\n\n\n<p><strong>D\u00fczg\u00fcn yana\u015fma:<\/strong><br>Bir hesablaman\u0131 sabit edin v\u0259 h\u0259mi\u015f\u0259 ona \u0259m\u0259l edin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. Bir KPI-ni Yax\u015f\u0131la\u015fd\u0131rmaq \u2014 Ba\u015fqas\u0131n\u0131 Pozmaq<\/strong><\/h3>\n\n\n\n<p><strong>N\u00fcmun\u0259:<\/strong> Daha s\u00fcr\u0259tli emal \u00fc\u00e7\u00fcn t\u0259zyiq edirsiniz.<br>S\u00fcr\u0259t art\u0131r, amma keyfiyy\u0259t d\u00fc\u015f\u00fcr \u2014 insanlar t\u0259l\u0259sir v\u0259 s\u0259hv edir.<\/p>\n\n\n\n<p><strong>N\u0259tic\u0259:<\/strong><br>Bir metrik optimalla\u015fd\u0131r\u0131l\u0131r, dig\u0259r KPI-l\u0259r\u0259 z\u0259r\u0259r verilir.<\/p>\n\n\n\n<p><strong>D\u00fczg\u00fcn yana\u015fma:<\/strong><br>B\u0259zi KPI-l\u0259ri eyni anda izl\u0259yin, balans\u0131 g\u00f6r\u00fcn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>6. Yanl\u0131\u015f Bax\u0131\u015f Tezliyi<\/strong><\/h3>\n\n\n\n<p><strong>N\u00fcmun\u0259:<\/strong> KPI-l\u0259ri h\u0259r saat yoxlay\u0131rs\u0131n\u0131z v\u0259 t\u0259sad\u00fcfi dal\u011falanmalar g\u00f6r\u00fcrs\u00fcn\u00fcz.<br>Yaxud ild\u0259 bir d\u0259f\u0259 yoxlay\u0131rs\u0131n\u0131z v\u0259 reaksiya \u00e7ox gec olur.<\/p>\n\n\n\n<p><strong>N\u0259tic\u0259:<\/strong><br>Ya s\u0259s-k\u00fcy s\u0259b\u0259bind\u0259n panikaya d\u00fc\u015f\u00fcrs\u00fcn\u00fcz, ya da real probleml\u0259ri qa\u00e7\u0131r\u0131rs\u0131n\u0131z.<\/p>\n\n\n\n<p><strong>D\u00fczg\u00fcn yana\u015fma:<\/strong><br>Do\u011fru bax\u0131\u015f tezliyini se\u00e7in: g\u00fcnd\u0259lik, h\u0259ft\u0259lik v\u0259 ya ayl\u0131q \u2014 proses\u0259 g\u00f6r\u0259.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>M\u0259lumat Olmadan KPI-l\u0259r Sad\u0259c\u0259 R\u0259q\u0259ml\u0259rdir<\/strong><\/h2>\n\n\n\n<p>KPI-l\u0259r bel\u0259 i\u015fl\u0259yir:<br>\u018fm\u0259liyyatlarda bir \u015fey ba\u015f verir \u2192 siz onu qeyd edirsiniz \u2192 hesablay\u0131rs\u0131n\u0131z \u2192 analiz edirsiniz \u2192 v\u0259 bu m\u0259lumatlara \u0259saslanaraq q\u0259rarlar verirsiniz.<\/p>\n\n\n\n<p>KPI-l\u0259rin etibarl\u0131 olmas\u0131 \u00fc\u00e7\u00fcn \u00fc\u00e7 \u015fey laz\u0131md\u0131r:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u00d6l\u00e7d\u00fcy\u00fcn\u00fcz\u00fc D\u0259qiq T\u0259yin Edin<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pis n\u00fcmun\u0259: \u201cTamamlanan tap\u015f\u0131r\u0131qlar.\u201d<\/li>\n\n\n\n<li>Yax\u015f\u0131 n\u00fcmun\u0259: \u201cTap\u015f\u0131r\u0131q m\u00fc\u015ft\u0259ri cavab\u0131 al\u0131b v\u0259 problemin h\u0259ll olundu\u011funu t\u0259sdiql\u0259y\u0259nd\u0259 tamamlanm\u0131\u015f say\u0131l\u0131r.\u201d<\/li>\n<\/ul>\n\n\n\n<p>\u018fg\u0259r h\u0259r k\u0259s bunu f\u0259rqli ba\u015fa d\u00fc\u015f\u00fcrs\u0259, r\u0259q\u0259ml\u0259r m\u0259nas\u0131z olur.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>M\u0259lumat Keyfiyy\u0259tini Saxlay\u0131n<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>He\u00e7 bir m\u0259lumat \u0259skik olmamal\u0131d\u0131r (he\u00e7 n\u0259 unudulmamal\u0131d\u0131r)<\/li>\n\n\n\n<li>Dublikat olmamal\u0131d\u0131r (he\u00e7 n\u0259 iki d\u0259f\u0259 qeyd edilm\u0259m\u0259lidir)<\/li>\n\n\n\n<li>H\u0259r \u015feyin qeyd qaydalar\u0131 ard\u0131c\u0131l olmal\u0131d\u0131r<\/li>\n<\/ul>\n\n\n\n<p>\u018fg\u0259r m\u0259lumat qar\u0131\u015f\u0131qd\u0131rsa, KPI-l\u0259r yalana \u00e7evrilir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Metodologiyadak\u0131 D\u0259yi\u015fiklikl\u0259ri S\u0259n\u0259dl\u0259\u015fdirin<\/strong><\/h3>\n\n\n\n<p>\u018fg\u0259r KPI-nin hesablanma \u00fcsulunu d\u0259yi\u015fdirs\u0259niz, bunu qeyd edin.<br>\u018fks halda, bir ay sonra r\u0259q\u0259ml\u0259rin d\u0259yi\u015fm\u0259sinin s\u0259b\u0259bi komandan\u0131n yax\u015f\u0131la\u015fmas\u0131d\u0131r, yoxsa hesablaman\u0131 d\u0259yi\u015fdiyiniz \u00fc\u00e7\u00fcn \u2014 bunu anlamayacaqs\u0131n\u0131z.<\/p>\n\n\n\n<p><strong>N\u0259tic\u0259:<\/strong><br>H\u0259r \u015fey avtomatik v\u0259 ard\u0131c\u0131l tutulduqda, h\u0259qiq\u0259t\u0259n n\u0259 ba\u015f verdiyini, r\u0259q\u0259ml\u0259rin niy\u0259 d\u0259yi\u015fdiyini v\u0259 n\u0259 etm\u0259k laz\u0131m oldu\u011funu ayd\u0131n g\u00f6r\u00fcrs\u00fcn\u00fcz.<\/p>\n\n\n\n<p><strong>NovaTalks platformas\u0131<\/strong> KPI-l\u0259ri birba\u015fa prosesl\u0259rl\u0259 \u0259laq\u0259l\u0259ndirm\u0259y\u0259 imkan verir \u2014 bel\u0259likl\u0259 KPI-l\u0259r sad\u0259c\u0259 hesabat deyil, h\u0259qiqi idar\u0259etm\u0259 al\u0259tin\u0259 \u00e7evrilir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Tez-tez Veril\u0259n Suallar<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bir KPI Bird\u0259n Daha Yax\u015f\u0131d\u0131r?<\/strong><\/h3>\n\n\n\n<p>Xeyr. Bir KPI h\u0259mi\u015f\u0259 reall\u0131\u011f\u0131n sad\u0259l\u0259\u015fdirilm\u0259sidir \u2014 yaln\u0131z \u015f\u0259kilin bir hiss\u0259sini g\u00f6st\u0259rir.<br>Optimal yana\u015fma: h\u0259r m\u0259qs\u0259d \u00fc\u00e7\u00fcn 2\u20134 KPI:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u0259 \u0259ld\u0259 etdiniz (n\u0259tic\u0259l\u0259r)<\/li>\n\n\n\n<li>Nec\u0259 i\u015fl\u0259diniz (proses)<\/li>\n\n\n\n<li>N\u0259 q\u0259d\u0259r yax\u015f\u0131 i\u015fl\u0259diniz (keyfiyy\u0259t)<\/li>\n<\/ul>\n\n\n\n<p>Bu, bir KPI-ni yax\u015f\u0131la\u015fd\u0131rmaq \u00fc\u00e7\u00fcn dig\u0259rl\u0259rin\u0259 z\u0259r\u0259r verm\u0259k riskind\u0259n qoruyur.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>H\u0259d\u0259fi Nec\u0259 T\u0259yin Etm\u0259k Olar?<\/strong><\/h3>\n\n\n\n<p>Ke\u00e7mi\u015f h\u0259ft\u0259 v\u0259 ya aylara bax\u0131n.<br>T\u0259yin edin:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Haz\u0131rda haraday\u0131q (ba\u015flan\u011f\u0131c n\u00f6qt\u0259)<\/li>\n\n\n\n<li>N\u0259 normal say\u0131l\u0131r (standart)<\/li>\n<\/ul>\n\n\n\n<p>H\u0259d\u0259f real olmal\u0131d\u0131r, amma s\u0259yl\u0259 \u0259ld\u0259 edil\u0259c\u0259k \u2014 \u00e7ox asan v\u0259 ya m\u00fcmk\u00fcn olmayan olmamal\u0131d\u0131r.<br>\u018fg\u0259r tarixi m\u0259lumat yoxdursa, m\u00fcv\u0259qq\u0259ti h\u0259d\u0259f qoyun v\u0259 1\u20132 ay sonra t\u0259cr\u00fcb\u0259y\u0259 \u0259sas\u0259n t\u0259nziml\u0259yin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ke\u00e7\u0259n Ay\u0131 Bu Ayla M\u00fcqayis\u0259 Etm\u0259k Olar?<\/strong><\/h3>\n\n\n\n<p>B\u0259li \u2014 amma yaln\u0131z hesablama metodologiyas\u0131 d\u0259yi\u015fm\u0259yibs\u0259.<br>\u018fg\u0259r formullar\u0131, meyarlar\u0131 v\u0259 ya m\u0259lumat toplama vasit\u0259l\u0259rini d\u0259yi\u015fmisinizs\u0259, m\u00fcqayis\u0259 m\u0259nas\u0131z olur.<br>H\u0259mi\u015f\u0259 metodologiya d\u0259yi\u015fiklikl\u0259rini s\u0259n\u0259dl\u0259\u015fdirin ki, n\u0259tic\u0259y\u0259 n\u0259 t\u0259sir etdiyini ba\u015fa d\u00fc\u015f\u0259siniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>KPI Yanl\u0131\u015f Davran\u0131\u015f\u0131 T\u0259\u015fviq Edirs\u0259?<\/strong><\/h3>\n\n\n\n<p>Bir i\u015f aspekti \u00fc\u00e7\u00fcn yaln\u0131z bir KPI t\u0259yin etdikd\u0259, komanda avtomatik olaraq ona fokuslanacaq \u2014 \u00e7ox vaxt dig\u0259r sah\u0259l\u0259rin ziyan\u0131na.<br>M\u0259s\u0259l\u0259n, operatorlar yaln\u0131z i\u015fl\u0259nmi\u015f biletl\u0259rin say\u0131 il\u0259 \u00f6l\u00e7\u00fcl\u00fcrs\u0259, onlar s\u00fcr\u0259tl\u0259, amma s\u0259thi i\u015fl\u0259y\u0259c\u0259k v\u0259 m\u00fc\u015ft\u0259ril\u0259r naraz\u0131 qalacaq.<\/p>\n\n\n\n<p><strong>H\u0259ll:<\/strong> Sistemi balansla\u015fd\u0131r\u0131n.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>S\u00fcr\u0259t\u0259 keyfiyy\u0259t KPI-l\u0259ri \u0259lav\u0259 edin<\/li>\n\n\n\n<li>H\u0259cmin\u0259 d\u00fczg\u00fcnl\u00fck \u0259lav\u0259 edin<br>Bu, komandan\u0131n bir metriki dig\u0259rin\u0259 z\u0259r\u0259r ver\u0259r\u0259k yax\u015f\u0131la\u015fd\u0131rmas\u0131n\u0131n qar\u015f\u0131s\u0131n\u0131 al\u0131r.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>KPI-l\u0259ri N\u0259 Q\u0259d\u0259r Tez Baxmaq Laz\u0131md\u0131r?<\/strong><\/h3>\n\n\n\n<p>Prosesin s\u00fcr\u0259tin\u0259 g\u00f6r\u0259 KPI-l\u0259ri h\u0259ft\u0259lik v\u0259 ya ayl\u0131q izl\u0259yin.<br>KPI sistemini is\u0259 r\u00fcbl\u00fck v\u0259 ya biznes m\u0259qs\u0259dl\u0259ri d\u0259yi\u015fdikd\u0259 n\u0259z\u0259rd\u0259n ke\u00e7irin.<br>Tez-tez d\u0259yi\u015fiklikl\u0259r sistem\u0259 etibar\u0131 sars\u0131d\u0131r, nadir d\u0259yi\u015fiklikl\u0259r is\u0259 KPI-l\u0259ri k\u00f6hn\u0259lmi\u015f v\u0259 aktuall\u0131\u011f\u0131n\u0131 itirmi\u015f edir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>KPI v\u0259 OKR Aras\u0131ndak\u0131 F\u0259rq N\u0259dir?<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>OKR:<\/strong> istiqam\u0259t v\u0259 ambisiyaya y\u00f6n\u0259lib \u2014 \u201charaya gedirik\u201d<\/li>\n\n\n\n<li><strong>KPI:<\/strong> sabitlik v\u0259 idar\u0259etm\u0259y\u0259 y\u00f6n\u0259lib \u2014 \u201cindi nec\u0259 i\u015fl\u0259yirik\u201d<\/li>\n<\/ul>\n\n\n\n<p>OKR-l\u0259r r\u00fcbd\u0259 bir d\u0259f\u0259 d\u0259yi\u015fir, KPI-l\u0259r is\u0259 ad\u0259t\u0259n daha uzun m\u00fcdd\u0259t qal\u0131r v\u0259 \u0259m\u0259liyyat effektivliyini g\u00f6st\u0259rir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>X\u00fclas\u0259<\/strong><\/h2>\n\n\n\n<p>KPI-l\u0259r yaln\u0131z diqq\u0259tl\u0259 dizayn edildikd\u0259 i\u015fl\u0259yir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Biznes m\u0259qs\u0259dind\u0259n konkret metrik\u0259<\/li>\n\n\n\n<li>M\u0259lumat toplama \u2192 hesablamaya<\/li>\n\n\n\n<li>\u00d6l\u00e7m\u0259 \u2192 idar\u0259etm\u0259 q\u0259rar\u0131na<\/li>\n<\/ul>\n\n\n\n<p>\u018fg\u0259r KPI-l\u0259r formal bir hal al\u0131bsa, problem ad\u0259t\u0259n onlar\u0131n nec\u0259 qurulmas\u0131ndad\u0131r.<\/p>\n\n\n\n<p><strong>\u018fsas s\u0259b\u0259bl\u0259r:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Yanl\u0131\u015f metrika se\u00e7ilib<\/li>\n\n\n\n<li>M\u00fcqayis\u0259 \u00fc\u00e7\u00fcn ba\u015flan\u011f\u0131c n\u00f6qt\u0259si yoxdur<\/li>\n\n\n\n<li>M\u0259lumat ard\u0131c\u0131l toplanm\u0131r<\/li>\n\n\n\n<li>Yaln\u0131z h\u0259cm \u00f6l\u00e7\u00fcl\u00fcr, keyfiyy\u0259t yox<\/li>\n<\/ul>\n\n\n\n<p>D\u00fczg\u00fcn i\u015fl\u0259y\u0259n KPI sistemi il\u0259 r\u0259q\u0259ml\u0259r\u0259 baxd\u0131\u011f\u0131n\u0131z zaman ayd\u0131n g\u00f6r\u00fcrs\u00fcn\u00fcz:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u0259 ba\u015f verir<\/li>\n\n\n\n<li>Niy\u0259 ba\u015f verir<\/li>\n\n\n\n<li>N\u0259yi d\u0259yi\u015fm\u0259k laz\u0131md\u0131r<\/li>\n<\/ul>\n\n\n\n<p><strong>NovaTalks platformas\u0131<\/strong> bu sistemi qurma\u011fa k\u00f6m\u0259k edir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>M\u0259lumat toplama avtomatla\u015fd\u0131r\u0131l\u0131r<\/li>\n\n\n\n<li>KPI-l\u0259r prosesl\u0259rl\u0259 \u0259laq\u0259l\u0259ndirilir<\/li>\n\n\n\n<li>KPI-l\u0259r sad\u0259c\u0259 hesabat deyil, h\u0259qiqi idar\u0259etm\u0259 al\u0259tin\u0259 \u00e7evrilir<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Bilirsiniz o hissi \u2014 komandan\u0131z h\u0259r g\u00fcn g\u0259lir, s\u0259yl\u0259 \u00e7al\u0131\u015f\u0131r \u2014 amma n\u0259d\u0259ns\u0259 n\u0259tic\u0259l\u0259r g\u00f6r\u00fcnm\u00fcr?<br \/>\nKimis\u0259 g\u00fcnahland\u0131rmazdan \u0259vv\u0259l bir sual verm\u0259y\u0259 d\u0259y\u0259r: b\u0259lk\u0259 \u0259slind\u0259 n\u0259 ba\u015f verdiyini tam anlam\u0131rs\u0131n\u0131z?<br \/>\nKPI-l\u0259r \u00f6z\u00fcn\u00fcz\u0259 verdiyiniz d\u00fcr\u00fcst cavabd\u0131r:<br \/>\n\u201cBiz d\u00fczg\u00fcn istiqam\u0259td\u0259 ir\u0259lil\u0259yirik, yoxsa yox?\u201d<br \/>\nBu m\u0259qal\u0259d\u0259 siz\u0259 idar\u0259etm\u0259y\u0259 v\u0259 daha yax\u015f\u0131 q\u0259rarlar verm\u0259y\u0259 h\u0259qiq\u0259t\u0259n k\u00f6m\u0259k ed\u0259n KPI sistemini nec\u0259 qurma\u011f\u0131 g\u00f6st\u0259r\u0259c\u0259yik.<\/p>\n","protected":false},"author":7,"featured_media":10271,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[39],"tags":[1217,2428,2212,2432,2435,2431,2440,2430,1237,2434,2433,2223,2429,2439,385,1604,2438,2437,2436,1210],"class_list":["post-10299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-biznes-analitikasi","tag-biznes-intellekti","tag-biznes-metriklri","tag-esas-performans-gostricilri","tag-idaretm-qrarlari","tag-inkisaf-kpi","tag-keyfiyyt-metriklri","tag-kontakt-mrkzi-kpi","tag-kpi-3","tag-kpi-avtomatlasdirmasi","tag-kpi-izlnmsi","tag-kpi-sistemi","tag-mustri-dstyi-metriklri","tag-ntic-kpi","tag-novatalks-4","tag-novatalks-platformasi","tag-performans-idaretmsi","tag-performans-qiymtlndirilmsi","tag-proses-metriklri","tag-proses-optimallasdirilmasi"],"acf":[],"yoast_head":"<!-- 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